Monday, 27 July 2015

On Beauty

Have any of you seen the incredible "100 Years of Beauty" by Cut Video on YouTube? I am entirely obsessed. The series explores the typical hairstyles and beauty of various countries and cultures in each decade over the past century. They first caught my attention when they did a video on Iranian style - seeing a video about Iran which isn't filled with negativity and controversy was so refreshing I fell in love almost immediately. One of my favourite aspects about the videos, aside from the awesome styling and energy, is the depiction of political and social influences on fashion. Best seen in the videos on Iran, Russia and Korea, they examine how these national movements affect even the smallest aspects of how people - and most interestingly, women - choose to express themselves. Just goes to show that the perception of fashion as superficial and merely aesthetic could not be more wrong.

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